B2B lead generation


B2BLead Generation

Let our B2B Lead Generation expertise work for your team.

In today’s competitive business landscape, finding high-quality leads is paramount to your success. At Mercatus Outsourcing, we specialise in delivering tailored B2B lead generation outsourcing solutions that empower companies to expand their reach, increase sales, and maximize revenue.

With our dedicated team of Native Speaker lead generation experts, cutting-edge technology, and proven methodologies, we help businesses of all sizes generate high-quality leads and nurture them through the sales funnel. Whether you’re a startup looking to establish a foothold in the market or an established enterprise seeking to scale your sales efforts, we have the expertise and resources to support your growth objectives.

B2B Lead Generation
Why Choose Mercatus for your B2B Lead Generation?

  1. Expertise: With years of experience in the BPO industry, we understand what it takes to identify and engage with potential clients who are genuinely interested in your products or services.
  2. Targeted Approach: Our team employs advanced targeting strategies to reach decision-makers and key influencers within your niche, ensuring that your leads are not just numerous but also highly relevant.
  3. Quality Assurance: We prioritize quality over quantity. Every lead we generate undergoes rigorous verification processes to ensure you’re connecting with prospects ready to convert into loyal customers.
  4. Cost-Effective Solutions: Save time and resources by outsourcing your B2B lead generation needs to Mercatus Solutions. Our services offer a cost-effective way to expand your client base and boost your revenue.
  5. Flexible Options: Whether you need a steady stream of leads or a one-time campaign, we offer flexible solutions to accommodate your specific requirements.

Our B2B Lead Generation Services:

  • Customised Strategies: We design tailored lead generation strategies to align with your business goals and objectives.
  • Multi-Channel Approach: Leveraging various channels, including email, social media, and telemarketing, we cast a wider net to capture potential clients.
  • Detailed Reporting: Stay informed with regular reports on the progress of your lead generation campaigns. We provide transparent insights to measure success.
  • Dedicated Support: Our team of dedicated professionals is committed to your success, providing ongoing support and adjustments to optimize your results.

Make Mercatus Your Trusted Partner for B2B Lead Generation! As a trusted BPO company based in Bulgaria, Romania and Greece we have a proven track record of helping businesses across Europe grow their customer base and increase revenue through effective lead generation. Let us empower your business to thrive in today’s competitive market.

Contact us today to discuss how our B2B Lead Generation services can elevate your business to new heights. We look forward to being your strategic partner in growth.


What You Get

By choosing usyou can get

Mercatus “Lead Generation” enables you to invest in a proven, measurable and purposeful marketing and sales campaign. Mercatus provides multi-channel lead generation services, which will get you in front of target prospects. With focus on lead quality, we assure you that you will spend time only on qualified leads.

Go to market strategy

We will prepare the shortest go to market plan via sales process improvement and pipeline management. Reduce your time to go to market.

Market penetration

For your brand(s), products and/or services in your target audience.

Build valid sales pipeline

The continuity of repeatable, daily processes provides a steady stream of qualified appointments you can build your business around.

Modern sales tools

With hands-on experience in B2B’s most innovative apps and tools, we take a data-driven approach to continuously improve prospect outreach and capture more opportunities for your team.


Whois the service for

B2B Companies


Small and medium-sized enterprises

Cost-conscious organizations

Companies expanding into new markets

Businesses with limited sales teams

Companies with seasonal or fluctuating needs

Companies focused on core competencies

How it Works

Whywork with us

When outsourcing your lead generation services, the process typically involves several key steps to ensure the successful execution of the campaign and the generation of high-quality leads.

Here's a general overviewof the process

Understanding your business needs & objectives

The process begins with an initial consultation between your company Mercatus. During this meeting, we’ll discuss your business goals, target audience, lead generation objectives, channels of communication, social selling strategy and any specific requirements or preferences.

Strategy development

Based on the information gathered during your needs assessment, we will develop a customized lead generation strategy tailored to your business objectives.This strategy may include identifying target market segments, selecting lead generation channels (such as email marketing, social media, content marketing, etc.), defining messaging and value propositions, and establishing key performance indicators (KPIs) to measure success.

Implementation and execution

This may involve creating and optimising marketing materials (such as email templates, landing pages, ads, etc.), launching targeted outreach campaigns, and engaging with prospects through various channels to generate leads.

Lead qualification and nurturing

Qualified leads will then be entered into a lead nurturing process, where they will be engaged and nurtured through personalized communications and targeted follow-up activities to move them further down the sales funnel.

Reporting and analysis

Regular reporting and analysis will be provided to keep you informed of campaign progress, lead quality, and ROI, allowing you to make data-driven decisions and adjustments as needed.

Optimization and continuous improvement

This may involve refining targeting criteria, adjusting messaging and creative assets, optimizing lead nurturing workflows, and experimenting with new lead generation tactics and channels.

Ultimate Security Guarantee

We value yoursecurity

PCI DSS level 1 certification

PCI DSS level 1 certification

The highest level of security that ensures 100% data safety and allows gathering and processing financial and credit card information.

Digital millennium copyright act

Digital millennium copyright act

A law that regulates the usage of copyrighted technology, devices and services and prohibits their unauthorized usage.



Full compliance with the EU General Data Protection Regulation act — a legal framework that sets scopes for the collecting and processing of personal data of the EU citizens by the companies operating inside the EU.


ISO 27001:2013 Certified

Process certification that ensures clients’ data protection and management in accordance with global standards.


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With team Mercatus you are in good hands! The first months after you change over a large team like an entire call center, you will be involved in reallocating roles.

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