Expand to Bulgarian customers. We’ll take care of the Support.

Your Romanian e-commerce store is ready to expand. But who answers when Bulgarian customers call about their orders?

🎯 7 million potential customers just across the border, speaking a different language

Bulgarian Market Readiness Check

Answer a few questions and get a customized support plan


Why Romanian E-commerce Companies Choose Us

You’ve built a successful store in Romania. Bulgaria is the logical next step.

The Bulgarian Opportunity

👥 7 Million Consumers

A market 1/3 the size of Romania, right next door

📦 Same Logistics Zone

Your courier partners already deliver there – Speedy, Econt, FAN Courier

💳 Similar Buying Habits

Cash on delivery popular, same payment preferences as Romania

📈 15%+ E-commerce Growth

One of the fastest growing e-commerce markets in SEE

🏆 Less Competition

Fewer established players than Romania – first mover advantage

The Support Challenge

Language barrier: Bulgarian uses Cyrillic alphabet – completely different from Romanian

Hiring difficulties: Finding Bulgarian speakers in Romania is nearly impossible
Opening a Bulgarian entity: Legal complexity, accounting, HR – months of setup
Google Translate doesn’t work: Customers notice instantly, destroys trust

Your dedicated Bulgarian support team in 1 week. Zero hiring and HR headaches. No entity setup. You focus on sales – we handle everything else, with full commitment to SLA

What We Handle For Your Bulgarian Customers

Everything that happens after they click “Buy”

Pre-Sale Inquiries

Product questions in Bulgarian

Size & compatibility guidance

Shipping time & cost questions

Payment method support

Stock availability checks

📋

Order Management

“Where is my order?” calls

Delivery coordination with couriers

Address changes & corrections

Order modifications

COD confirmation calls

↩️

Returns & After-Saless

Return request processing

Refund status updates

Product complaints handling

Exchange coordination

Review & feedback management

All Channels Your Bulgarian Customers Use

Phone Calls

Inbound & outbound

Email

Response < 2 hours

Live Chat

On your website

Viber

Popular in Bulgaria

Facebook

Messenger & comments

Instagram

On your website

WhatsApp

Popular in Bulgaria

Results We Deliver

138.5%

Closure rate achieved

‹ 2 min

Average response time

68%

First call resolution

94%

Customer satisfaction

5

Chats simultaneously

Go Live in Bulgaria in 3 Simple Steps

From first call to live support in 1 week

01

Discovery Call

We learn about your products, typical customer questions, brand voice, and current processes. We also identify your support platforms and integrations, escalation protocols, performance expectations, and peak business periods to ensure seamless Bulgarian customer support from day one.

You provide: Product catalog, FAQ, brand guidelines

02

Team Training

We select and train native Bulgarian agents on your products, policies, and how to represent your brand. This includes deep product knowledge, mastery of your systems and workflows, handling complex customer scenarios, Bulgarian legal compliance, your exact brand voice, and continuous updates on new launches and campaigns.

We handle: Translation, training, quality setup

03

Go Live

Your Bulgarian customers start receiving professional support. You get daily reports and full visibility. This includes real-time performance metrics, regular review calls, quality audits for brand consistency, trend analysis to spot issues early, direct escalation channels for urgent matters, and continuous process optimization as you scale.

You receive: KPI dashboard, call recordings, reports

All Flexible Pricing for Every Stage

Start small, scale as your Bulgarian sales grow

Pay per Interaction

Perfect when entering the market

Pay only for actual contactsN
No minimum commitmentN
All channels includedN
Monthly contractN
Shared agent poolN
Best for Testing
Ideal for: 0-500 orders/month

Pay per Hour

Predictable costs as you scale

Fixed hourly rateN
Dedicated time blocksN
All channels includedN
Monthly contractN
Priority handlingN
Most popular
Ideal for: 500-2,000 orders/month

Dedicated Team

Your own Bulgarian support team

Named agents for your accountN
Deep product knowledgeN
All channels includedN
Dedicated team leadN
Custom KPIs & reportingN
Best Value
Ideal for: 2,000+ orders/month

Questions Romanian E-commerce Owners Ask Us

Do your agents understand e-commerce and order management?

Yes. Our team handles customer support for multiple e-commerce clients. They’re trained on platforms like Shopify, WooCommerce, Magento, and custom systems.

Can you work with our existing systems?

Absolutely. We integrate with your CRM, helpdesk (Zendesk, Freshdesk, etc.), and order management system.

What about courier coordination? We use Speedy and Econt.

We work with all major Bulgarian couriers daily – Speedy, Econt, Rapido. Our agents can track shipments, coordinate redeliveries, and handle address issues.

How do you handle product returns and refunds?

We follow your return policy exactly. Agents can initiate returns in your system, explain the process to customers, coordinate courier pickup, and provide refund status updates.

How quickly can we start?

Typical setup is 2-3 weeks from contract signing. For urgent launches, we can expedite to 1 week with existing trained agents.

Why should we expand to Bulgaria now?

Bulgaria has 7 million consumers with growing e-commerce adoption, and it’s just across the border. Romanian brands are already trusted in the region, giving you a competitive advantage. While your competitors hesitate, you can capture market share with minimal risk.

Do we need to register a Bulgarian entity to sell there?

No. You can sell to Bulgarian customers from your Romanian entity. We handle all customer support in Bulgarian, so you avoid legal complexities while serving the market professionally.

What channels do you support?

Email, live chat, phone, Viber, WhatsApp, Facebook, and Instagram DMs – whatever channels your Bulgarian customers prefer.

How do we measure if this is working?

We provide regular reports on response times, customer satisfaction, ticket volume, and common issues. You’ll have full visibility into your Bulgarian customer experience.

What if our products or policies change?

We stay synchronized with your business. Regular update calls ensure our team always represents your current offerings, prices, and policies accurately.

Ready to Sell to 7 Million More Customers?

Your products are ready. Your logistics work. Let us handle the customer support.

Get a customized support plan for your Bulgarian expansion – free.

✓ Response in 24 hours    ✓ Custom pricing for your volume    ✓ Start in 1 week

Talk to Our Romania Expansion Team

We have a dedicated team for Romanian e-commerce companies

+40 316 315 324

Romanian-speaking team

+359 888 290 100

Sofia HQ

info@mercatusoutsourcing.com

Email us anytime