Marketing Research & Surveys

Evaluate your consumer behavior, purchase decisions, reputation, and loyalty.

Market research surveys are the most effective method for gathering any sort of market information. Such research allows in-depth analysis of customer behavior and motivation, purchase decisions, and brand loyalty. The method offers insights into how customers use the company’s products/services and how their perceptions are shaped.

We help our clients ask the right questions to identify and define market opportunities and problems.

We help our clients ask the right questions to identify and define market opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and gauge overall customer satisfaction.

There are different ways of collecting qualitative data, depending on the client’s objectives and the subject matter. The findings of qualitative research are descriptive rather than predictive. Focus groups and in-depth interviews, combined with participant observation, can identify issues affecting customer satisfaction in terms of product quality, customer service, and employee behavior.

Our market research services can be geared toward any of the following objectives of our clients:

New product development
Customer satisfaction analysis
Survey reporting

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What You Get

Mercatus offers a broad array of market research talent, giving you all the personnel needed for a successful market research project

Our market research team includes:

Research & Survey Interviewers
Customer & Marketing Research Statisticians
Reporting, Coding and Layout Specialists
Research Analysts
Methodology Manager

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Why Mercatus

Together we grow.
Together we change everything.
Start your digital revolution.

Mercatus Outsourcing is a BPO & ITO service provider originally founded in Sofia, Bulgaria but operating now in more than 4 locations across the EMEA region. We are serving global clients in more than 25 languages and helping them to become successful by sharing the Talent & Skills & Technology of our Support & IT specialists.

We, at Mercatus, are a team of experienced professionals with 15+ years of know-how in the Outsourcing industry and we pride ourselves on being customer-centric, transparent & flexible in order to support our clients and deliver scalable & affordable services.

Mercatus Outsourcing is a third-party customer & technical solution provider for Ziff David, Acronis, Biologiworks, and more than 50 other companies. Our amazing teams vary from Multilingual Customer support, and B2B Lead Generation to Data Analytics and IT development based on PHP, Scala, Java, and more.

We are very happy to be part of their journey and their success. For more information please contact us at info@mercatus.bg

We value your trust and the protection of your personal and company information as our highest priority.

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4

+

countries

24/7/365

multi-lingual service desks & support teams

30

+

languages

Ultimate Security Guarantee

We value your security.

We value your trust and the protection of your personal and company information as our highest priority.

PCI DSS Level 1 certification — the highest level of security that ensures 100% data safety and allows gathering and processing financial and credit card information.

Digital Millennium Copyright Act — a law that regulates the usage of copyrighted technology, devices and services and prohibits their unauthorized usage.

GDPR — full compliance with the EU General Data Protection Regulation act — a legal framework that sets scopes for the collecting and processing of personal data of the EU citizens by the companies operating inside the EU.

ISO — process certification that ensures clients’ data protection and management in accordance with global standards.

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With team Mercatus you are in good hands! The first months after you change over a large team like an entire call center, you will be involved in reallocating roles.